“Fear, to a great extent, is born of a story we tell ourselves, and so I chose to tell myself a different story from the one women are told. I decided I was safe. I was strong. I was brave.” ~Cheryl Strayed, Wild
While the debate about cannabis and cancer has been ongoing for the better part of the legalization movement, one Northwestern pharmaceutical company is partnering with the University of Washington in hopes to provide the answer finally.
DNA sequencing helps millions of people every year learn of their ancestry, as well as, identify certain health risks based on their genetic code. But DNA for cannabis? One Canadian company is changing the future of cannabis.
As more and more people turn to marijuana for relief, it’s become clear the legalization of cannabis plant growing and the drug product has opened up a new industry—in fact, the market size of the marijuana business is expected to skyrocket and reach $55.8 billion by 2025.
There’s nothing a cannabis cultivator enjoys more than harvesting the dense, fragrant buds at the end of a successful grow. However, getting there takes a touch of finesse, as well as an understanding of basic plant biology. Getting the early parts of the growing process right is essential to reaping a dream yield.
Yona Levy is the CEO of Alvit Pharma, an Israeli-based company specializing in the development of pharma-grade cannabis products. With over 20 years of experience in business management and investment banking, Levy has brought his skills to the cannabis industry, and with the team at Alvit, they aim to lead the world in the standardization, optimization, and delivery of products alternative to smoking medicinal cannabis.
It's not uncommon these days to see former chemists and molecular biologists move from the pharmaceutical industry into cannabis. It's just a logical next step into a growing sector. But to see a former NASA funded scientist, like for Shellene Suemori, move into cannabis, is an interesting move.
James Eichner and Ron Basak-Smith, like many other grad students at the University of Colorado-Boulder, worked as a team on a class project in Sustainable Venturing and Business Plan Development in the Fall of 2016. While many grad school projects never materialize past graduation, Eichner and Basak-Smith’s vision blossomed into real opportunity – not only for themselves, but an opportunity for the hemp industry, cannabis retail, the American farmer, and the environment.
Regardless of the product, when a new industry emerges, opportunities arise for early adopters to jump into highly rewarding positions in an exciting new field. With industries as promising as cannabis and hemp, many people are finding new ways to incorporate skills and expertise, learned from more mainstream industries, to forge a new path during the early days of the Green Rush.
